PO.P Magazine

Our fleece jacket is one of our best-loved products. The fact that its windproof makes it ideal as either a cosy middle layer or as a jacket for milder days. It can therefore be used all year round. I … read more

A Style For Everyone We have introduced names to our different jeans styles for kids in order to help you remember your favourites. You'll find the style name on the pocket of the jeans and on ou … read more

Shell or traditional rainwear – what’s the best choice? Here we compare the advantages and disadvantages of both products.Which is best for my child?The best choice will depend on how your child uses … read more

Remember reflectors! They’re important for keeping your child visible when it’s dark outside. All our outerwear garments have reflectors or reflective details, so you can ensure your child stays visib … read more

... in our new collection! Swedish children’s book author Sarah Sheppard tells us everything about the collaboration and how she became a dinosaur expert, and shares her tips on inspiring a love of re … read more

Print out our delightful prints from the Sarah Sheppard Collection, and let your child color them in! A perfect activity for cosy days indoors. Click here to download the prints (pdf). … read more